Digital Signage for
Enhance the Vehicle Buying Experience
Showroom:Use digital signage to engage and empower customers to browse New Vehicle features, options, colors, and promotions or to showcase and show off your CSI Rankings.
Service/Parts:Increase your $ per RO by visually offering the service package that increases your bottom line. Draw attention to your ever-changing promotions, sales, quick lube lane status, or sales on tires or parts.
Corporate Communications:Speak to your internal stakeholders about news, events, job postings, promotions, OEM info/campaigns and CSI Score status in your region.
- Promote products such as Extended Warranties, Rust & Paint Protection
- Display vehicle inventories with striking images and video
- Influence consumers at the “point of decision”
- Use interactive touch displays so prospective customers can explore vehicle features
- Deploy Wi-Fi/Bluetooth beacons combined with purpose built mobile apps to increase awareness
- Reduce perceived wait times in waiting areas
- Include body shop specials, finance offers, tire programs to increase awareness
- Enable engagement with a “Dealer TV” Digital Signage Network
- Target content for specific areas and dealership locations
Motivate Sales Staff
- Using leaderboards recognize sales leaders
- Employee of the Month programs
- Teach staff with the latest training videos and tutorials
- Immediate and consistent messaging from head office to all dealerships
- Reduced print costs while communicating effectively with dynamic messaging